
Last week I was lucky enough to attend the Joomla World Conference 2017 in Rome, Italy.
This was my second JWC - in 2016 I travelled to Vancouver, Canada to attend #JWC16.

When you visit a new website for the first time, what's the next thing you do after looking at the home page?
Our statistics show that the next-most-popular page on most websites we've built is often the About page. Yep, who knew?!

Last time, we discussed identity. Now we'll look at what will actually go into your website.

Last time, we discussed strategy and planning. Now we'll look at identity.
Traditionally, establishing business identity involved choosing a name, registering it with the approriate authority, developing a logo, and ordering business cards and stationery. But of course today, there are also some technical considerations.

You've got a website, a Facebook Page, Google Business Profile, and maybe Twitter or Instagram or some other type of social media set up for your business. That's a LOT of places to keep track of. What's the best way to make it all work together?