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Last time, we discussed identity. Now we'll look at what will actually go into your website.

This new release features over 300 improvements to the popular CMS, with two primary major features aimed at developers: the new routing system and the beginning of a forward compatibility layer with Joomla! 4.0. Additionally, two security issues have been resolved. The official Joomla 3.8 Release Announcement can be found here.

Last time, we discussed strategy and planning. Now we'll look at identity.

Traditionally, establishing business identity involved choosing a name, registering it with the approriate authority, developing a logo, and ordering business cards and stationery. But of course today, there are also some technical considerations.

You've got a website, a Facebook Page, Google MyBusiness, and maybe Twitter or Instagram or some other type of social media set up for your business. That's a LOT of places to keep track of. What's the best way to make it all work together?

Last time, we discussed getting started with a new digital presence, and finding a digital specialist. Today we'll look at some strategy and planning ideas.

One of the main reasons a project will fail is a lack of planning. Most people don't just jump in and buy a new house, or go on a holiday, or start a new business, without some research and planning first, right?

Nicky has had an article published in the July 2017 edition of the official Joomla! Community Magazine.

JoomlaDay Australia 2017 was held in Sydney on 17 and 18 June 2017. This was our first JoomlaDay "Australia" (rather than Melbourne, Sydney, Brisbane, etc), and was organised via a joint committee comprising Joomlers from most states in Australia, in an effort to bring the Australian Joomla! User community a little closer together.

Click here to read her JoomlaDay Australia 2017 Recap on the JCM.

So it's time for a new website for your small business? Excellent!

Before we start, it's important to note that in 2017, it's not just about "a website" any more - it's also about social media, content, marketing, search engines, and a bunch of other things that all tie together to form a cohesive online strategy for your business. So let's call it a digital presence instead of just "a website", OK?

According to Business Victoria, it's essential for every business to have a digital presence. But this can be quite daunting for many small business owners, particularly those whose expertise may not be in the digital arena. Where do you start?

In this series of articles, we'll go through some key areas to help prepare you for what lies ahead...