Name: MixItUp Fitness
Address: www.mixitupfitness.com.au
Project: New website
Status: Complete, July 2023
MixItUp Fitness is led by Rusty McBride, a nationally recognised Level 3 Personal Trainer with over two decades of experience in martial arts and fitness coaching.
Goal: The project aimed to modernise Rusty’s website, reflect updates to his services and visual brand, and reduce the effort required to keep the site current.
Requirements: The existing site, last updated in 2011, was outdated both visually and structurally. Rusty wanted a design that better represented his evolving business, highlighted new visual content and was easy to maintain, particularly for gallery and service updates.
Recommendation: We recommended a rebuild using a SaaS platform to simplify administration and future-proof the infrastructure, while retaining the original navigation structure and key content.
Outcomes: The redesigned website maintained familiar layout elements while delivering a fresh, modern look. We incorporated new photography and content enhancements to improve SEO and overall usability. The platform now enables Rusty to manage visual updates independently, with minimal technical effort.
Squarespace 7.1 website using the Irving responsive template.