Name: Janice Keen Ceramics
Address: www.janicekeenceramics.com.au
Project: Ecommerce integration and social media setup
Status: Complete, October 2020
Janice Keen Ceramics is a Melbourne-based studio specialising in unique ceramic pieces and small curated collections that highlight craft, detail and form.
Overview: WebSolutionZ supported the growth of Janice Keen Ceramics by enhancing the studio’s online presence and enabling ecommerce capability. The client had an existing Wix website and Instagram profile but needed assistance refining the website, enabling ecommerce and establishing additional social media infrastructure.
Project highlights:
- Implementation of an ecommerce solution using Wix Stores
- Configuration of dual pricing visibility and order workflows for retail customers
- Redesign and standardisation of visual elements to improve consistency and user experience
- Installation of social sharing tools and a new contact form to streamline enquiries
- Setup of a new Facebook Page and conversion of Instagram to a business account
- Cross-platform integration and personalised training on the client’s own devices
Outcomes: The updated website enabled the client to sell pieces directly to the public, while the expanded social media footprint supported broader brand reach and audience engagement. Customised training empowered the client to manage platforms confidently and independently.
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