Squarespace, Shopify and Wix are Software as a Service (SaaS) website builders designed to simplify website creation into a few easy steps.
SaaS platforms allow users to build and manage websites using pre-built templates and drag-and-drop tools. They’re ideal for businesses that want to get online quickly without needing technical skills.
How do SaaS platforms work?
Website builders like Squarespace, Shopify and Wix allow businesses to create websites without coding (no-code).
These platforms operate on a subscription model, where users pay monthly or annually for access. Hosting, updates and platform maintenance are included.
SaaS Advantages & Disadvantages
- Quick and easy setup – ideal for SMEs that need a website fast.
- No coding required – accessible for non-technical users.
- Mobile management – free smartphone apps allow editing on the go.
- Less flexibility than a CMS – limited customisation and scalability compared to a self-hosted CMS.
Which SaaS Platform is Best?
In our experience, the 80/20 rule applies – 80% of client needs can be met with a SaaS website.
Squarespace – best for regular business websites
- Fully responsive templates designed to work on mobile, tablet and desktop.
- Pricing starts at AU$16/month, ecommerce from AU$25/month.
Shopify – best for ecommerce businesses
- Built-in online store functionality.
- Pricing starts at US$29/month.
Wix – best for simple websites on a budget
- Easy to use, though some older templates are not fully mobile-responsive.
- Pricing starts at US$10/month, ecommerce from US$20/month.
Both Squarespace and Wix offer ecommerce add-ons, so you can start with a basic site and expand later without switching platforms.
*Pricing last checked January 2026. Check provider websites for current rates.
Why Choose a SaaS website?
The right choice depends on your business goals, audience and how much flexibility you need. For many small businesses, a SaaS website is the easiest and fastest way to get online without ongoing technical management.
Need help deciding?
Not sure if a SaaS platform is right for your business? See our Website Design & Development service page or compare your options at What is the best website platform for your business?