Blog
Insights on websites, strategy and communications
Explore articles, updates and practical advice on digital strategy, website development, SEO and content marketing – written for Australian SMEs and organisations.
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Joomla World Conference 2017
On 17-19 November 2017, I attended the 6th annual Joomla! World Conference (#JWC17), in Rome, Italy. This was my second JWC – in 2016 I travelled to Vancouver, Canada to attend #JWC16. In 2016 I didn’t know anybody, which didn’t matter because (a) the Joomla community are fantastic and very welcoming and (b) I’m not…
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Why you need a great “About” page
When you visit a new website for the first time, what’s the next thing you do after looking at the home page? Our statistics show that the next-most-popular page on most websites we’ve built is often the About page. Yep, who knew?! You’ve only got a very short amount of time – less than 5…
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Build a Basic Content Strategy for your Small Business
You’ve got a website, LinkedIn, a Facebook Page, Google Business, and maybe Instagram or some other type of social media set up for your business. That’s a lot of places to keep track of. What’s the best way to make it all work together? The first thing to remember – your website is the only…
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JoomlaDay Australia 2017 Recap
JoomlaDay Australia 2017 was held in Sydney on 17 and 18 June. It was the first time the event was run as a national conference rather than city-specific, and it brought together Joomla users, developers and business owners from across the country. WebSolutionZ was actively involved in planning and delivering the event, continuing our commitment…
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Turning a brochure website into a lead generation website
First of all – what is a brochure website? If you’re of a certain era, you’ll remember pre-Internet, glossy corporate brochures which extolled the virtues of a company. Then in the early 2000’s when business websites started to become a requirement, many companies just transferred the contents of their corporate brochure directly onto their website.…