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Good question! Several of the Joomla! template clubs I use have recently introduced Responsive Design templates. What does that mean?

Well, to save me having to explain it all, here's an article that explains it all very nicely.

Basically, a Responsive Design website is one that will display nicely on all platforms - PC, mobile, tablet and anything else that comes along. 

Nowadays, a website is pretty much essential for any business but as I said last week, today's business operators need more than just a website if they're going to successfully reach their customers AND beat their competition - they're going to need knowledge. Some of the variety of options to consider as part of a complete online web presence include:

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Joomla! have recently upgraded Joomla.org to version 2.5x. They have previously announced that version 1.5x will reach end of life sometime this year, although not before September 2012.

When a version of software reaches end of life, it means that official support for that version stops and usually, as a flow-on effect, people who have written components/modules/plugins for that version will also stop creating/supporting their own software versions not long after.

Having said that, some people are still successfully running Joomla 1.0x websites (which reached end of life in July 2009) so just because your website is 1.5x, doesn't mean you need to rush to upgrade it immediately. But it's definitely something to keep in mind for the future. Here's why:

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So you've created your business Facebook Page and sent the link to all your friends and colleagues and asked them to "Like" it - right?  Good. :-)

Next you decide to add the Facebook address to your branding, along with your normal website URL. And suddenly you realise - instead of a nice, neat www.facebook.com/WebSolutionZau, you have something that looks like this:

             http://www.facebook.com/pages/<page-name>/<random-number>

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 Ever thought about creating a blog? It's not that hard! Two of the most popular blog tools are Blogger, which I use, or you could also try Wordpress. Or just try searching for "blog" in your favourite search engine. Sign up and away you go!

This study period I'm studying Web Publishing, which is primarily about blogging and I found a couple of this week's readings really useful for thinking about how to present items for my own blog, so I thought I'd post a link to them here. Happy blogging!

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This week I attended some free seminars at the Internet Show Melbourne, which wasn't too bad.  The seminar I found most enjoyable was presented by Cara Pring, Social Media Manager at Servcorp, entitled The Future of Social Media. Thought it was interesting enough to share. :-) 

I'm often asked "now that I've got a website - what should I do next?"

The best way to promote your business online, is to get your website as high as possible on search engines (ie. Google or Bing). But this isn't easy, because everybody wants to be on Page 1.

Google uses over 200 fancy algorithms to determine where websites appear on their search engine results, and nobody really knows exactly what they all are because Google keeps them secret. However, Google's goal is to provide the best results for people who perform searches, and they value good, original content over dodgy tricks. So if an SEO (Search Engine Optimisation) company contacts you and makes fast/cheap promises about Page 1, it would pay to do some research before immediately signing on.

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